Thursday, 1 December 2011

Concrete Target Audience

My teaser trailer will be aimed at the age group of 15-21 year olds. The certificate will be 15. Both males and females will be interested in this film, but predominantly females will be most interested because they will be more able to empathise with the female character - especially given her young age. Potentially, it may only appeal to a niche market because the main character is of a 'niche' crowd herself, however, I don't think this would be a problem because most females will still have an interest in the film.
Culturally, females aged 15-21 will be interested in films about stalkers/murderers that have targetted women, because of cases such as Milly Dowler and Madeline McCann that are so shocking and so accesible on the news/ in newspapers etc.

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